Promotion Coordinator – Marketing and Promotion Department – Atlanta Motor Speedway (Hampton, GA)

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  • SumoMe

Wow – so many great job postings are coming in this week! This one is for a promotion coordinator at Atlanta Motor Speedway, which would be great for someone interested in media relations, marketing or communications.

Promotion Coordinator – Marketing and Promotion Department – Atlanta Motor Speedway (Hampton, GA)

Qualifications include a bachelor’s degree in Journalism, marketing or a related field, plus two to four years of relevant experience, or the equivalent combination of education and experience. The qualified candidate will possess excellent written and verbal communications skills, will be highly organized, and will possess a well-developed sense of initiative. Candidates should also have experience with new and emerging media platforms. Proficiency with Microsoft Office software, including Word and Excel is required.

Responsibilities Include:

  • Assist Promotion Department
    • Reports to Dir. of Marketing & Promotion– duties assigned as necessary.
  • Public Relations
    • Assist with planning all media events.
    • Primary planner of Thursday Thunder and Friday Night Drags media events.
    • Maintain relationships with local and regional tourism organizations to help promote events while utilizing all marketing assets available to AMS.
    • Liaison for all community PR events: Blood drives, etc.
    • Oversee Promotional Pace Car schedule for all appearances/track uses
    • Ensure all media guides and programs are archived properly.
    • Respond to all fan inquiries (AMS forums, phone, mail or email).
  • Event Promotion
    • Brainstorm, with staff input, to find promotions to drive ticket sales.
  • Advertising:
    • Assist with the planning and execution of marketing and advertising plans for all Speedway events.
    • Assist on tracking and reporting of success of all advertising campaigns.
    • Develop and maintain relationships with media/advertising partners.
    • Ensure successful execution of all track promotion & agreements with media/advertising partners.
    • Source quotes on all print projects.
    • Maintain archive of all promotional material produced.
    • Day-to-day contact with Ticketmaster for copy and photos.
  • Event Weekend Responsibilities
    • Manage Media Center / Press Box on race weekend, including but not limited to scheduling, staffing, catering and logistics.
    • Assist with the coordination of event weekend credential requests including ordering credentials, approving external requests and assisting media with SMI Credential System.
    • Coordinate all promotion winners’ activities – assign worker to execute.
  • Miscellaneous
    • Switchboard rotation at front desk until two weeks prior to race.
    • Assistant duties: deliver mail, UPS shipments and place all Office Depot orders.
    • Thursday Thunder/Friday Night Drags/Motorama/track event rental staffing as needed

Note: When you apply for this job online, you will be required to answer the following questions:

1. Do you have any corporate or ticket sales experience?
2. Please provide one promotional idea designed to sell tickets.


Apply for this position



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